This week’s presentation breakdown features brand specialist Rory Sutherland. “Rory Sutherland stands at the center of an advertising revolution in brand identities, designing cutting-edge, interactive campaigns that blur the line between ad and entertainment.” (TED.com) We take a look at his newest TED talk as he delves into the realm of perspective, applying psychological solutions to economical and technological problems. Take a gander, and let us know what you think in the comments below or via Twitter or Facebook as well! … Continue Reading →
So we’ve got numerous requests to do more of these TED presentation breakdowns, so we’ve thought to ourselves, “Why not feature the latest and coolest presentations?”
And that’s what we’re doing.
Today we’re featuring Simon Sinek’s “How Great Leaders Inspire Action” presentation:
Please see below our breakdown on how Sinek enchants his audience.
“How Great Leaders Inspire Action”
0:00-0:28 – Begins the presentation with a series of questions to the audience
- Right off the bat, Sinek has engaged the audience with a deep question, one that actually stimulates thought and creates a tiny wisp of suspense.
… Continue Reading →