What is the most creative presentation you’ve seen?

I’m going to take a wild guess and assume that it wasn’t a PowerPoint slideshow.

The truth is that most presentations aren’t exciting or entertaining. They consist of a series of images and text, conveying a message in a very straightforward way. We’ve experienced these presentations many times in our lives. We know they aren’t what they could be, and we know they’re fixable, but a lot of people have problems with changing their habits.… Continue Reading →

We are in the business of creating experiences.

Clients come to us because they need a better way to share their ideas. They’re looking for a way to create a memorable platform in which to showcase their product, service or cause. They know their material front and back. They’re simply trying to enhance their audiences’ perceptions of the information.

In short, they come to us because they want us to tell a story, their story.… Continue Reading →

“Every film should have its own world, a logic and feel to it that expands beyond the exact image that the audience is seeing.” -Christopher Nolan

As quoted above, Christopher Nolan has come to understand and master the often intangible elements surrounding the creation of a masterpiece.

This is the man that single-handedly sparked the rebirth of the Batman legacy in his Dark Knight Trilogy.… Continue Reading →

Both presentations and videos are great tools for your business, whether they are for marketing, sales or just plain informative. Today, businesses take advantage of both styles in order to maximize their information output, but it takes more thought than you might think in order to decide the correct time to pursue them.

Two different forms of showcasing information. Two different purposes and processes.… Continue Reading →

We have all been through it. The horror of listening to a 145-slide presentation, stuck on full screen, with literally no indication when the last slide will come. You ask yourself, “Is there no light to the end of the tunnel?” Most likely, not anytime soon. But most often, it is not the presentation that is off-key, but the presenter.

The visual aid is only an extension of the presenter.… Continue Reading →

The common PowerPoint presentation—how often we’ve sat in a crowded classroom or a stuffy library as we lose brain cells by the slide and we struggle to keep our eyelids open. I’m sure medical labs across the country are testing PowerPoint as an effective use in curing insomnia. But in all sincerity, the term “Death by PowerPoint” is a serious matter and should not be taken lightly.… Continue Reading →